Please enjoy a small selection of my writing. Some of my writing contains confidential information--like in-house newsletters and employee profiles--so I can't share it here. Feel free to reach out if you have any questions, though.
CASE STUDIES
PRODUCT LANDING PAGES
The landing page for the Luxli Taiko, one of the world's most revolutionary 2x1 LED lights.
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The landing for the Luxli Viola M2--Luxli's upgraded version of their groundbreaking Viola.
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A landing page showing how, with CareerArc, you can become "the Candidate Whisperer."
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WEB COPY
BLOG POSTS & ARTICLES
All the social media hiring questions you were too afraid to ask. Published on CareerArc.com.
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The busy recruiter’s guide to writing social media captions. Published on CareerArc.com.
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Talent acquisition and the Great Resignation: actionable strategies. Published on CareerArc.
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Published on JaneFriedman.com, this article explores a new way to define types of stories--and explains why it matters.
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A practical approach to fiction writing, inspired by my experience with fiction writing. Published on WriteToDone.
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After seeing beginner copywriters make these 5 mistakes again and again, I decided to write an article on it. Published on ProWritingAid.
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The 6 rules to writing headlines that get reads. Published on The Writing Cooperative publication on Medium.
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11 dos and don'ts of writing product descriptions. Published on The Writing Cooperative publication on Medium.
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Should you give up on your book? Based on my personal experience. Published on The Writing Cooperative publication on Medium.
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EMAIL MARKETING
An email announcing a special deal on CareerArc 2.0
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An email announcing a new tool to calculate time saved with CareerArc.
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An ABM (account-based marketing) email cadence.
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FUNDRAISING COPY
The email announcing Shalom Preschool's "Nurture the Future" fundraising campaign.
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The webpage for Shalom Preschool's "Nurture the Future" fundraising campaign.
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Thank you email at the end of Shalom Preschool's "Nurture the Future" fundraising campaign.
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SCREENWRITING
The brand launch video for Robus, a cutting-edge brand of photo tripods.
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A short video introducing the Luxli Taiko and its key features.
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A fun project demonstrating the Vello Lens Adapter with Apurture Control.
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NEWSLETTERS
Issue 1 of "The Shalom Preschool Connection" - a bi-monthly newsletter to the local community and donors.
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Issue 3 of "The Shalom Preschool Connection" - a bi-monthly newsletter to the local community and donors.
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Issue 4 of "The Shalom Preschool Connection" - a bi-monthly newsletter to the local community and donors.
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IN-STORE DISPLAYS
FICTION
The Pit and the Prince, published on Chabad.org.
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"Dead Man Walking," published at R.K.V.R..Y Quaterly Literary Journal.
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"A Grave Made of Hopes," published at Abstract Magazine.
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PRESS RELEASES
Press release announcing the release of Luxli's Composer App.
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Press release announcing the brand launch of tripod brand Robus.
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Press release announcing the product launch of Luxli's Taiko.
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